Choosing a Domain Name for Your Blog

Categorized | Blogging 101

Choosing a Domain Name for Your Blog

domain name registrationIn my opinion, this should be one of the first things you do when deciding to create a money-making blog.  Honestly, without a domain, you can not have a blog set up.  It is the starting point to getting a blog up and running.  So, how the heck do you choose a domain name?

Many people new to blogging simply pick a name they like without doing any keyword research.  I was guilty of this as well.  I have since learned the importance of a domain name.  It really will be your brand.

Should you use your name?

Generally, you want to have the actual blog topic in your domain name. However, some people use their name as their domain.

There are a couple schools of thought on this.  If you plan on having a central hub for your blog and not using it as a niche blog, this may be a good option.  However, you may not get discovered for awhile, so it depends on your blogging goals.  Many Internet marketers have their name in their domain because they are already know in the marketing world.  This also applies to any type of celebrity.

On the other hand, if you want to get traffic quicker and want to focus on a tighter niche, you should not use your name.  It is simple, if I am looking for Dell laptop reviews, I will search “Dell laptop reviews.”  If you hae done proper SEO and keyword research, hopefully your blog, DeallLaptopReviews.com will come up on the first page.  But, if your blog is titled JohnSmith,com, it is less likely your blog will come up first.

Best Keyword Research Tool – Honestly!

I am going to be honest with you, one of the best tools I ever invested in is the software titled Market Samurai.  When I used it on a trial basis, I could not believe how much time it saved me on doing good keyword research.  By toggling a few buttons, I can find the right keywords for a domain name.

Eventually, I ended up buying it just because of the time saving advantages alone!

Market Samurai takes all the guesswork out keyword research and SEO.  The tools in the software make my life so much simpler.  I only wish I bought it a long time ago. As you try to optimize your domain name, this software is a top-notch keyword research tool that you can take advantage of by signing up for a FREE trial.

Is Domain Available?

After you decide on what keyword works best, you have to see if that domain is available.  The easiest and most popular sites for buying domains in GoDaddy.com.  There you can see if a domain is available, other suggestions if it is not, and you can purchase the domain right from the site.

.com, .net, .org?

This is question that comes up a lot.  Obviously, if you can get a .com extension, that is your best bet.  Sometimes if you add a simple word to your keyword like “site,” it may be available.  Get as close as you can to you EXACT domain name without making it too long or too complicated.  Your next best bet after a .com is a .net followed by a .org.  You will see a lot of other extensions, but I would try and stick with these three.

Get you Domain

After you have done all your research, and found a domain, go ahead and purchase it.  Domains come and go quickly, so if you found one you really like, go ahead and make the purchase.  Even if you do not have a site up yet, you can always get it up and running later.  Domains are typically about $10.  This is a small price to pay to have a great domain.

This covers the basics of getting a domain name.  Remember, this is the most important part of setting up a blog.  This will be how people will find you on the web.  Think of a house analogy – your address.  Once you move in – you can’t change the address.  You can fix it up, repaint it, rearrange furniture, but the address can not be changed unless you buy a new house.

With a blog, it works the same way.  Get the domain name, because you can always change the theme, the content, the categories, the design, etc. Not only that, but without a domain – there is NO blog.  Simple.

If you have not already done your domain name research and purchased a domain – do this before you do anything else!

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